White Hat Industrial developed from a dream sketched out at a kitchen table nearly 8 years ago using a cup, a saucer, and a plate. The vision was to create a company focused on more than just profits. Today, the vision continues to restore.

So, what is the White Hat Way?

The White Hat way is putting others first and serving before selling. It’s being a trusted partner that companies can rely on to take care of their roofs, through the easy fixes and the harder challenges. A long-term partner who offers transparent recommendations with your best interest first. A commercial roofing contractor who strives to deliver consistent and predictable results.

With this, our team is setting a standard in the commercial roofing industry and changing how customers view fluid-applied roofing. We are redefining what it means for businesses to work with a roofing company and rewriting the playbook.

For us, it’s never been about profit or moving fast, it’s been about doing things the right way and building trust with our customers. That’s why we:

Give our customers the information they need to make a decision they can feel confident about.

Build trust and guide them through the process and provide individualized recommendations.

Proceed with honest and transparent recommendations, even if it means we don’t land the job.      

Provide predictable and consistent outcomes every time, even if it means doing additional work before, during, or after completion.

More than a team, we’re a family

Our people are what makes us special. The passion they bring, every day, to serve our customers and each other is a testament to how our team lives the White Hat Way. Our team is selfless, willing to lean in, lend a hand and learn all aspects of the business. There’s simply authenticity and consistency in who we are, how we operate and show up for others.

But at our core, we’re more than just a team, we’re a family. Things say your work life and your personal life should be separate, but we kind of throw that notion away and embrace coming as you are. Everyone has a gift that makes them special, and we support each other’s gifts by offering tools so we can all continue to grow on our journeys. Together we go outside of our comfort zones to grow while serving and experiencing life together.

We don’t waste energy focusing on the things we can’t control or what others are doing, because it’s not a race. Our White Hat family is focuses on providing our customers with the recommendations and solutions we know are superior. We never stop striving to be more, do more, or show more grace and love because that’s what we’ve been called to do.

Our Mission

Our mission isn’t just to sell roofs but to restore them. To restore roofs, lives, and the world through hope both locally and globally.

• We restore roofs with our restoration systems. These offer durable, eco-friendly, and specialized features to meet the unique needs of our customers. Our solutions also allow for easy solar implementation and long-term maintenance. You can even restore your roof again in the future.
• We restore lives within our White Hat Industrial team because of the support and unique opportunities we provide. We do this to help them learn, grow and thrive.
• We restore the world with our solutions that reduce environmental waste and increase energy efficiency.

To us, restoring roofs, lives and the world is more than a saying. It’s the desire of our hearts to lift up others.

Where White Hat Industrial is going

Our goal isn’t just to get bigger but to improve ourselves to ensure we provide our customers with the best solutions. We want to be a partner customers’ trust and companies can turn to for their roofing needs. The combined industry experience of our leaders has allowed White Hat Industrial to build something special.

Our White Hat Industrial team embodies so much more than numbers. We’re selfless, hardworking, innovative, and dependable. Things that our vendors, partners and peers see and feel when they interact with our team. Seeing and feeling this makes them want to be part of where we are and where we’re headed.

White Hat Industrial is heading towards even more transformational opportunities for our team, our partners, and our vendors. We cannot wait to see how we continue to grow and positively impact the communities we serve and the world around us.

Want to restore your roofs with the White Hat Way?

If you want to restore your roofs with the White Hat Way, our team is always happy to connect and any questions you have. All you need to do is call us at 937.909.9030 or contact us via email.